I don’t know if Steve Garfield (video blogger and author of ‘Get Seen‘ Online Video Secrets to Building Your Business) can sing and dance but I guess not ‘cos he makes no song and dance over instructional videos. Here’s a couple of clear winners for me that will show anyone thinking of creating a ‘review’ or ‘howto’ type video - how to do it.
Get to the damn point and show how well it works!
How many times have you zipped over to YouTube to find a review of a product only to find dozens of ‘un-boxing’ vids and people reading every single technically challenging specification from the side of the box?
Is that really what you want in a product review and/or demonstration?

The other day I was looking for a new microphone and I had an idea of the exact product I was interested in but I wanted to ‘hear’ it. Ok so you may be wondering ‘how do you hear a microphone’… Trust me, you can tell the difference – even after YouTube has injected an overdose of compression.
Thank you Steve Garfield for keeping it simple
In just 29 seconds, Steve demonstrates exactly what I wanted to know; What does it sound like compared to ___ something else I can relate to.
Steve Garfield gets to the point, says what he needs to say and gets out again…
Do I need a pop screen? I dunno? But I do now. Thanks to another clear demostration in just 25 seconds. No singing or dancing – just the facts I needed.
In a total of 54 seconds Steve Garfield’s videos told me what I had struggled to find out in a previous hour or so on the ‘web. 2 simple little ‘review’ videos that told me nothing but everything I needed to know before shelling out 110 of our English pounds.
Thank you Steve for keeping it simple…
By the way; do you sing and dance?
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Thanks Martin for sharing that. I still love the sound I get from the AT2020 mic. Glad I could help.
Pleased I found the videos Steve. What a lovely deep and clear recording it produces. Can I ask: Do you use the pop screen much or only when speaking up-close to the mic? I typically sit 1 to 2 feet from the mic and at that distance I don’t notice a huge difference with or without the pop-screen.
That is an awesome demo of the mic. I will have to look at that mic also. I was looking at the Yeti USB Microphone, but that sounds great too! Thanks for the great blog post Martin and to Steve Garfield for the videos.
Pleased I found the videos Steve. What a lovely deep and clear recording it produces. Can I ask: Do you use the pop screen much or only when speaking up-close to the mic? I typically sit 1 to 2 feet from the mic and at that distance I don't notice a huge difference with or without the pop-screen.
Hi there, Steve. Yes, all thanks to Steve for the demos. I don't know much about the Yeti USB Mic but this one – brilliant. I've done a couple of recordings with it so far and – boy oh boy – it is nice. It's inspired me to do more audio, that's for sure.
Doesn't make a differnece at 1 – 2 feet away.
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