Yeah – I know – Facebook has made us all become ‘Likers‘ (I know it’s not a word but that’s what we are now)… I, like you, perhaps, was a ‘Fan’ of oodles of businesses but now I just ‘Like’ them – enough said about that though ‘cos here’s a big whopper of a warning!
I know I already sang the praises of the ‘Universal “Like” Button‘ and I stick to that but when Facebook originally unveiled the latest changes I, like many, was asked the inevitable “what d’ya think” by loads of people. Okay maybe not ‘loads’ – my wife asked me.
Change is good! Do we all agree? I hope so ‘cos that’s all I’m going to talk about here – changes! Facebook, by implementing the “universal ‘LIKE’ button” have, in many ways, done something cool. How often have you stared at a “please complete your personal profile” form and thought ‘oh gosh, what shall I [...]
Strange as people can be I was actually very surprised what happened this morning / over night on Twitter. I was unfollowed. Ooch Ouch. No big deal right. Well, actually, yeah – no big deal. But this was odd.
So what if I clickety clicked on ‘Follow’ or I became a ‘Fan’ or even if I gave you my darn email address so I could get your RSS in my spam box every week – I’m not even slightly interested in whatever it is you’re selling.
Every customer adds far more value to your business than the value of the quick sale. Thinking of marketing as a major expense when broken down over the number of immediate new customers is
Are you being “Human” in your social media activities? Demonstrating your personality? Letting people ‘in’? If you’re connecting with people on social platforms and want them to connect with you – and your content
Are you being “Human” in your social media activities? If you’re connecting with people on social platforms and want them to connect with you – and your content – then surely its time to be human?
Do you have a process in place to build, manage and maintain the growth of your activities on the social platforms? Do you have a clear objective? What do you aim to achieve and what are you going to contribute to the ‘community’ you will become part of via the social networks?
I saw this photo and the thought that instantly came to my mind was “Timing is Everything”… A fraction of a second too early or too late and the opportunity is missed.